On a scale from ‘is that a pound sign’, to #I’vegotthis, how ready are you to utilize social media to market your brand?
We live in a digital age, one that can be tricky to keep up with. However, once you are able to crack the algorithm, instagramming becomes a piece of cake.
Hashtags are the way that you can grow your following on Instagram. How it works is when you use hashtags in a caption, you are essentially placing your images in a folder. So when someone is looking up this “folder” it will lead to your image, which in turn will lead back to your page, then to your website, so on so forth.
Another helpful tip about hashtags is to keep it basic. Although custom hashtags are a great addition, they shouldn’t be the basis of your post. Things such as #girlboss or #business attract millions of people (no exaggeration), who will see YOUR post. It is suggested to use no more than thirty hashtags per post- plenty of room for your customs and the more popular ones as well.
Last, but not least, our very favorite shortcut. If you have an iphone you can bypass typing all your hashtags with this easy trick. Go to your settings, then general, from there you will scroll down until you see keyboard, then you’ll press text replacement, and copy in your list of hashtags! Now once you enter the word you replaced them with, all the hashtags will show up!
Happy ‘gramming Goalgetters!