Captivate. Engage. Optimize.
Just like Social Media, Video Marketing is dominating the world of advertising. Global consumers trust video marketing; videos add an element of relevance that gives you a competitive edge.
According to a recent study done by Forbes Magazine, and Matt Bowman, the owner of Thrive Internet Marketing;
-Video Marketing is set to claim 80%+ of all web traffic by 2019
-Adding a video to email blasts can increase click-through rates by 200-300%
-90% of customers state that product videos are a deciding factor in purchasing decisions
-A third of all time spent online is centered around watching videos
Not only do videos make you more desirable to current clients, you gain clients as well. Video Marketing heightens your SEO- which is a very big deal. SEO is your search engine optimization, or the order in which your material is presented in search results. If your SEO is elevated, which it is when you upload videos, your content is more likely to be seen.
But what type of videos should you be posting? Your videos can range from explanation videos, product reveals, how-tos, promotions, or social. The key to these videos is keeping it concise, professional, and fun! Once you have captivated your audience, you need to engage them in your happenings, and optimize your results in the short time that you have in the reel.
People decide if they are interested in a video within the first ten seconds of it playing. So what do you do? Make those ten seconds the best ten that they can be. A strong logo, catchy statement, or image, are all great ways to catch the attention of viewers.
Keeping it professional, good quality, and concise can be incredibly difficult. Lucky for you we have an AMAZING team at Dyal Studios, a team that has a specialized videographer ready to assist you in all your Video Marketing needs! Whether it is an introductory video, product launch, or social media push- we are here for you! Contact us today to book your shoot!
Happy Videoing, Goalgetters!